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Social impact

As a responsible business we feel that it is important to have a positive effect on society and the communities in which we operate and as such are proud to be involved in a number of charitable and community initiatives. We also love to recognise the wonderful things that our staff do for their communities. We ask our employees to nominate those who they feel go ‘above and beyond’ both in their jobs and in their own time, whether by volunteering, fund raising, taking on community projects or simply helping others.

Everyone who contributes to charitable organisations and their community is a huge source of inspiration that personifies our commitment to building a better society.


Dundee Bike Scheme

As a key employer in Dundee and a keen supporter of green tech initiatives, Embark Group is proud to be sponsoring a new e-bike rental scheme in the city.

Rolling out in 2020/21, the fleet of around 400 rentable e-bikes forms the largest scheme of docked electric-powered bicycles in Scotland. The scheme, called Embark Dundee, is developed and run by Ride On, an international urban mobility company, in partnership with Dundee City Council.

The e-bike scheme will provide the local community, including Embark employees, with an affordable and healthy means of transport, particularly valuable as people begin to return to workplaces following the Covid-19 crisis.

Be part of the test programme

Fintech studio



Embark Group together with technology partner FNZ is creating the first dedicated FinTech Venture Studio in Dundee with the support and collaboration of the Scottish Government, Scottish Enterprise, FinTech Scotland and the Scottish National Investment Bank. We are partnering with a leading FinTech Venture Capital firm to support the venture studio and lead the investment strategy. We are adopting a collaborative model that brings together Embark Group, with its institutional shareholders, clients, and ecosystem of partners from across the financial services supply chain, to deliver a broad Wealth and Asset Management-led Venture Studio in Dundee.


  • Helping to improve financial inclusion across society and support the delivery of financial wellbeing.
  • Enabling our stakeholders and partners to take advantage of the growth and innovation from new and entrepreneurial ventures through a dedicated R&D platform and a pipeline of entrepreneurial companies.
  • Helping to build and nurture innovative and transformative capabilities for individual businesses and the industry at a global level.
  • Providing access to valuable, early stage investment opportunities in association with our partners.
  • Encouraging new female-led businesses in collaboration with partners who value and support the impact of this focus.
  • Creating a diverse group of talented entrepreneurs globally to help reshape the industry, locally, regionally and internationally.



Contact: Neil Hoad, FinTech Director
Email Neil
T: 01382 938 774
M: 07557 339 281

Rotherham Football Club

Embark has a long-standing partnership with Rotherham Football Club, starting as executive box holders at the time the AESSEAL New York Stadium was opened and later agreed deals to become the club’s home and away shorts sponsor across the 2016, 2017 and 2018 seasons. And then sealed the club’s first ever sleeve partnership for the 2018/19 Emirates FA Cup competition. Since May 2019, we have been the primary shirt sponsor for the team and recently secured this for a second season.

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“We are delighted to have had the opportunity to step up to become the home shirt sponsor [for Rotherham United], following several seasons of mutual collaboration with the Club. Rotherham United is a fabulous Community Club, built on teamwork, a strong work ethic, and a spirit of stakeholder inclusion. These are all elements common to our company ethos, brand, and our own culture as a business.”



We continue to support a variety of charities year after year, by fundraising, volunteering and skills sharing; as well as encourage any individual fundraising efforts shown by our staff.

Our ‘Employee Awards’ event celebrates this by recognising all who take part in helping their local communities and chosen charities.


Trussell Trust foodbanks

We have committed to supporting Trussell Trust foodbanks within our local communities – donating £10,000 to each location we operate in (a total of £80,000). These funds will go directly towards providing emergency food to people in crisis, supporting the Trust’s campaign for change and to stop UK hunger.

Supporting our NHS

2020 saw many charities suffer significant losses of revenue due to Covid-19. Recognising this, Embark Group is proud to have donated £10,000 to ‘NHS Charities Together’ recently, as well as taking part in the ‘2.6 Challenge’. Staff took part in supporting the UK charity sector in response to the cancellation of the London Marathon and helped raise over £4,100.


In November 2020, we took part in ‘Movember’, where staff members raised funds and awareness for men’s health by growing a moustache for 30 days. Collectively ‘Embark’s Moustache Gang’ and ‘MovEmbark Platform’ raised over £3,000.

2care2share Sponsorship

With a vision to secure a safe life and future for orphans in Arusha, 2care2share look to further educate the local community regarding their homeless children. Their tireless work goes towards combating child poverty, prostitution or crime caused by the tough life of orphan children. The goal is to bring them to adult age with high ethical values and professional competencies. The Embark Group has sponsored this worthy initiative for the last 2 years, donating £10,000 during that time.


“Embark is a key partner of 2care2share ASBL making possible to build a better future for orphans in Arusha, Tanzania by providing Love, Care and Education.”